Category Archive: Uncategorized



13
Oct

Skiddle launch in-app event reviews

Swipe left, swipe right… It’s a format many dating app users are familiar with, but for the first time the feature has been applied to the live music industry, giving Skiddle users, an opportunity to review gigs, clubs and festivals. Introduced to improve transparency, promote good parties and weed out poor ones; music fans can rate the…

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12
Sep

Beta: Venue Rankings

Last year we introduced a very popular feature called ‘Top Venues’, which ranked music venues in Manchester. This was based upon reviews that Skiddle customers left after attending events. Being completely impartial, the reviews form a solid basis upon which to rank venues and helped customers to see which venues were hosting consistently well-rated events….

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22
May

Artist alerts roll out to desktop

Earlier this year we introduced Artist Alerts: mobile push notifications informing  users when an event is announced near them for an artist they’re tracking.  These have been very well recieved, with over 1M notifications sent so far, and an impressive clickthrough rate of over 20% (compared to email which is usually less than 1%) At…

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04
May

Cool:Off rollout shows impressive results

The ticketing industry is traditionally very inflexible with refunds – once you’ve booked, there’s no changing your mind. However, look at the retail sector and it’s a known fact that offering a little flexibility to suit the customer can substantially boost sales by encouraging impulse buys. With this in mind, Skiddle have launched an industry…

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01
Dec

Case Study: The Social

Photo: The Social The Social is an independent, underground dance music festival curated by Nic Fanciulli’s long-serving record label Saved Records that shares its passion for house and techno with the local community. Since launching in 2013 it has grown into one of the nation’s favourite boutique dance music festivals, hosting both a summer and winter edition…

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04
Oct

Is mobile ticketing broken?

I read an interesting article this morning. According to research by DashTwo, 75% of music fans using ticket agents which included Live Nation and Ticketmaster to buy their tickets, start their transaction on their phone. As expected, this number has been steadily rising over the last few years, and 60-80% is around the norm now. But that’s…

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